Measuring the Value of an Executive Briefing Program. I would hazard a guess that not many people pay much attention to the mechanics of an Executive Briefing Center (EBC). Briefing center staffs talk to customers in person, every day. They take the high level message that the content teams prepare, blend it with insight from … Continue reading
Customer Engagement / Customer Journey / Executive Briefing Progam / Transformation / Uncategorized / Value