Category Archives: Ideas

Practical Creativity in a Disruptive World
Creatives / Design / Disruption / Ideas / innovation / Mindset / strategy / Transformation / Value

Practical Creativity in a Disruptive World

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Embrace Uncertainty with Practical Creativity. Creativity, Motivation, Practice. I design and build business programs for a living. This means consciously deploying a framework of design and agile methodologies to discover, define and make operational adaptive and innovative actions that scale. With the pace and breadth of change in today’s technology and business environments our perspectives by definition … Continue reading →

What’s your Point of View?
Collaboration / Culture / Customer Engagement / Customer Journey / CX / Design Thinking / Ideas / innovation / marketing / Process / Sales Enablement / Service Design / strategy / Tools / Transformation / Value / Value Proposition Design

What’s your Point of View?

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Have you ever given time to really considering what your point of view is or why that’s important? Let’s look at 8 steps to building a firm foundation for value from your POV. Continue reading →

Business Model Design / Collaboration / Culture / Customer Engagement / Customer Journey / Design Thinking / Executive Briefing Progam / Facilitated Workshops / Ideas / innovation / marketing / Outcomes / Sales Enablement / Transformation / Value Proposition Design

Reframe your Executive Briefing Program as a Business Design Tool

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Your Executive Briefing Program can – and should be – reframed as a key enabler of longer term customer-centered relationships and desired business outcomes. Continue reading →

Collaboration / Design / Design Thinking / Ideas / innovation / strategy / Transformation / Value

It’s not the thing you fling, it’s the fling itself

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One of the first pieces of advice I recall being given, upon starting a new role with broad expectations and few resources, was, “Don’t try to boil the ocean.” It is the standout piece of bad advice that I have ever received. I can work within constraints, I just don’t do well in the absence of creativity. Continue reading →

Design / Ideas / Uncategorized / Value

Five Design Considerations for Every Program

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Common Sense Design Basics I’m currently interested in how to design a Customer Engagement Platform across sales, services and marketing outlets. We’ll build upon several existing projects and work streams to give a better understanding of our value to a customer on a global level, as depicted in this highly simplified view.   It’s a converged, account-based view, forming … Continue reading →